A drugstore product that is also nontoxic? Sign me up. When I found e.l.f. Studio Cream Eyeliner I was hooked. The cream liner from this affordable brand rivals more expensive options, like Bobbi Brown. Go super thin and stick to the lash line for a subtle look, or amp things up for an exaggerated cat eye. It also gets a 1 rating from EWG, so it’s totally safe.
To be honest, I was not a huge fan of the included brush. So I just tossed it and instead used my own angled eyeliner brush. I find that this cream eyeliner is easy to apply and lasts all day. I’ve also had it for more than a year and it hasn’t dried up yet. Given the price, safe ingredients, and effectiveness it’s an obvious choice.